The long hours, cancelled sessions, and sales quotas can take you by surprise. Becoming successful as a new personal trainer is hard work, but not impossible.
I got into this field because I love being active, and want I to help as many people as possible live healthier lives.
Just before finishing my undergraduate degree, I passed my certification test and landed a personal trainer position at a local gym. Everything was lining up perfectly!
I figured that after a few weeks of chatting with members and doing the occasional boot camp class, my schedule would be completely full.
Except it doesn’t really work like that.
There are a few tips I learned along the way that helped me become successful as a new personal trainer. So I want to pass those on to you.
Many trainers will burn out quickly due to the scattered and drawn out schedule. Starting your day at 5:30am and finishing at 8pm, with a long afternoon break, is exhausting.
With this type of schedule, you have no work-life balance. Over time it will start to suck all of the energy out of you. This is meant to be a fun and rewarding profession!
That’s why I decided that 3 days per week I wanted start around 5:30am and be finished by 3pm. Yes, I know it’s tough to fill up those afternoon slots, but it can absolutely be done.
The key to accomplishing this is to be active and engaged with members at the times you want to be training!
If they are at the gym during those times, generally it’s a good time for them to work out.
Offer free group trials during those hard-to-fill time slots. Get creative with it, but target your efforts to the members who work out during your ideal schedule.
This is crucial for longevity!
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Dedicate 30 minutes to an hour of your day to learning and growing in your craft.
This could be reading a trustworthy blog, studying an anatomy textbook, or researching new training techniques.
If you have ever seen those articles about the habits of successful people, reading every day seems to always make the list. This is not coincidence, and the same goes for being successful as a new personal trainer.
Learning will grow your passion for what your are doing.
It will make you more confident in your abilities to help your clients reach their goals.
Like they say, “when you stop learning, you stop growing.”
Even if you are just beginning your career as a fitness professional, you still have TONS to offer your potential clients!
The issue is most gym members are not going to approach you and ask for advice, even if they wanted to.
It’s up to you to break down that barrier.
Initiate conversations with the members. Be genuine and ask them open ended questions.
Don’t pull out your sales pitch within the first minute, or else they will start avoiding you like the plague.
Break down the barrier, establish a connection, and then offer them valuable information. This could be showing them a new exercise or a better way to work a certain muscle group.
Position yourself as the expert that you are. Once they like and trust you, you will have much better results when you ask them to try out your small group circuit training class.
Offer value, then ask.
Doctor of Physical Therapy Candidate, Corrective Exercise Specialist, Certified Personal Trainer